These terms and conditions (Terms) apply to your registration for and use of any MyPicturehouse account in all respects including any ticket bookings you make through a MyPicturehouse account (whether accessed via th Picturehouse website or App). Please read them carefully and check our Website regularly for any updates to these terms. 


  1. To register for a MyPicturehouse account you must be resident in the UK and aged 16 years old or over. You may only have one MyPicturehouse account at any time.
  2. In addition to the following MyPicturehouse account terms, the Picturehouse Website Terms of Use and the Picturehouse Privacy Policy apply to  your registration for and use of a MyPicturehouse account.  If you book tickets through your MyPicturehouse Account the Terms of Admission and other Picturehouse Terms and Conditions will apply as appropriate. If you are a Picturehouse Member and you use your MyPicturehouse account in connection with your membership, the Picturehouse Membership terms will also apply.
  3. On registration for a MyPicturehouse Account, you will be asked to provide your name, email address, postcode and date of birth. You will also need to choose a user name and password (this will be your "ID"); this is personal to you. The email address that you provide must correspond to a named email account and not a generic or shared email account.
  4. You may also provide your phone number and home address and subscribe to our marketing emails when registering for your account. You can update your contact details, ID and marketing preferences at any time after registration by logging in to the "Your Account Details" section of your MyPicturehouse Account.   
  5. Picturehouse will use your personal information provided during the registration process and in your MyPicturehouse account to provide the MyPicturehouse facilities, functions and services and, where relevant, the benefits of any memberships you may have with us such as your Picturehouse Membership or membership of U25. Our Privacy Policy contains more detail about how Picturehouse collects and uses your personal information. Please read our Privacy Policy carefully and make sure that you understand it before registering for a MyPicturehouse account.
  6. Please ensure you keep your contact information in your MyPicturehouse account up to date as we will use these details to get in touch with you about your account, your memberships and, if you have asked us to, to send you marketing communications.
  7. You must not share your ID or give access to your MyPicturehouse account through your ID to anyone else. We may suspend or cancel your account (and if you are a Picturehouse Member, your Membership) if you share your ID without our consent. 
  8. You are responsible for all use of your MyPicturehouse account whether by you or anyone else who is using your ID and you must prevent unauthorised use of your ID. We recommend that you change your user password regularly. 
  9. Access to the MyPicturehouse area of the Web Site and to MyPicturehouse accounts is restricted to authorised users only. Unauthorised individuals attempting to access the MyPicturehouse part of the Web Site or any MyPicturehouse account may be subject to prosecution.
  10. If you believe there has been any theft or unauthorised use of your ID or any payment information, you must notify us immediately at 0871 902 5747 (calls cost 13p a minute plus your telephone company's access charge or via [email protected] and immediately change your password by using the 'Forgot your password?' function on our website.

  11. E4 Big Screen Previews offer - screenings at Picturehouse Cinemas

  12. E4 Big Screen Previews are free screenings and other previews currently offered at Picturehouse Cinemas and some Cineworld Cinemas in association and partnership with Channel 4.
  13. If you are aged 16 to 25 and have a valid MyPicturehouse account you will be eligible to book a ticket for any E4 Big Screen Previews screenings taking place at participating Picturehouse cinemas. Tickets are subject to availability.
  14. Customers aged under 16 or 26 or over you will not be eligible to book tickets for or attend any E4 Big Screen Previews.
  15. When you register for your MyPicturehouse account, you will need to provide your date of birth. We will use your date of birth to validate your eligibility and ticket booking for E4 Big Screen Previews screenings (please see our Privacy Policy for more details about how we use your personal information (including your date of birth) and keep it safe).
  16. To book a ticket for an E4 Big Screen Preview screening at a Picturehouse Cinema you must log in to your MyPicturehouse account and follow the on-screen ticket booking process. 
  17. To use the ticket at the cinema, you will need to bring some valid proof of age ID and show it to Picturehouse staff to enable them to verify your age when attending a screening. 
  18. You may book only one ticket for yourself for each E4 Big Screen Previews screening. You may not book these tickets for anyone else and only you may use the ticket (it must not be shared with or transferred or sold to anyone else). 
  19. Tickets for E4 Big Screen Previews cannot be exchanged for cash or any other alternative and are not applicable for any screening other than E4 Big Screen Previews. In addition to these Terms, your booking and use of the ticket will be subject to th other Picturehouse Terms and Conditions and Terms of Admission, and if you book through the Picturehouse App any terms contained withith the App, as applicable.  
  20. Picturehouse may cancel and/or change the advertised E4 Big Screen Previews screenings at any time and without notice.
  21. Picturehouse may also amend the terms of the E4 Big Screen Previews Offer (for example, eligibility criteria, ticket price discount) and/or withdraw E4 Big Screen Previews in its entirety at its sole discretion at any time and without notice.
  22. If you wish to book a ticket for an E4 Big Screen Previews screening to be shown at a Cineworld Cinema you must book these directly with Cineworld Cinemas via e4bigscreen.com.

  23. Changes to MyPicturehouse and these Terms 

  24. Picturehouse may withdraw or amend any offers, online facilities or functions available within or relating to any My Picturehouse accounts, and any related Terms, at any time without notice. Any such changes will be posted on the Website but you will not be specifically notified.
  25. Picturehouse may terminate, withdraw or suspend the My Picturehouse area of the Website including your My Picturehouse account at any time for any reason on reasonable notice in writing to you.
  26. Picturehouse may immediately suspend and/or terminate your MyPicturehouse account if:
    1. Picturehouse suspects any fraud in any matter connected to the registration for or use of a My Picturehouse account or any Picturehouse membership; 
    2. you or anyone else misuses your MyPicturehouse account, any free or paid-for memberships or related benefits or offers, for example sharing them with others on social media or using them other than for reasonable personal use;
    3. you commit any other material breach of these Terms which cannot be corrected or if it can be corrected has not been corrected within a reasonable time; or
    4. you engage in any behaviour or activity that is disruptive to or damaging to any Picturehouse business or operation, process or practice, including breaching Picturehouse's Terms of Admission.
  27. If Picturehouse fails to comply with these Terms (My Picturehouse), we are responsible for loss or damage you suffer that is a foreseeable result of our breaking these terms or our failing to use reasonable care and skill, but we are not responsible for any loss or damage that is not foreseeable. Loss or damage is foreseeable if either it is obvious that it will happen or if, at the time of registration for MyPicturehouse or purchase of your Picturehouse Membership, both Picturehouse and you knew it might happen.
  28. Picturehouse does not exclude or restrict its liability for fraud, for death or personal injury resulting from its negligence or that of its agents and nothing in this clause shall operate to exclude, restrict or limit this liability.
  29. Picturehouse will not be in breach of these Terms or otherwise be liable for any delay in performance of them to the extent that such breach or delay is due to circumstances beyond its reasonable control.
  30. English law governs these terms and all aspects of the relationship between Picturehouse and you for the registration for and use of a My Picturehouse account,  and any related offers and discounts (including the E4 Big Screen Preview Offer). Picturehouse will only write and communicate with you in English.

  31. Last updated 02 March 2020